We’re the pioneers of plant-based. Alpro was born plant-based, way back in 1980, and we’ve been banging that big, plant-based drum ever since. Our mission back then was the same as it is now: to help people make positive choices when it comes to food.
We are passionate about our packaging. We're not where we'd like to be, yet. But we're working on it.
You know that old saying it’s what’s inside that counts? We totally believe it. Inside our packs you’ll find only the best plant-based ingredients. But we’re taking a look at what’s happening on the outside, too. Our packaging works. Great. But that’s not enough, is it? We want to know where it comes from and where it’s going to go when the job is done.
We’re happy that our drinks cartons are mostly made from renewable paper (70% of the total), the more paper the less fossil-based packaging we have to use. Our cartons are sandwiched with thin layers of PE plastic (polyethylene) to protect the product inside. These cartons can be recycled, but it’s important to check whether this is part of your home collection or if it can be dropped off at specific recycling points locally – check here at: https://www.recyclenow.com/about-us/recycling-locator-tool
Our non-chilled drinks cartons have a very thin layer of aluminium, too, but only the minimum required. Seals the product for longer shelf life, good; challenging to recycle, bad; one for our to do list!
In these long-life products, aluminium makes the packs liquid-proof, but also allows to be transported and stored without being chilled. All that energy saved and a big tick for our CO2 score as we do not have to use chilled transport.
We are on a journey to make the most sustainable combination of materials and ensure that our products reach you as delicious as the day they were packed.
Today, this solution has relatively low carbon impact vs other packaging materials such as glass or aluminum .
Our ambition is to improve carton circularity – ensuring all packaging materials have the chance to be used again.